Krux
April 7, 2026
ChatGPT Now Lets You Book Hotels and Build Websites In-Chat
Published: April 7, 2026 at 12:34 AM
Updated: April 7, 2026 at 12:34 AM
100-word summary
OpenAI launched an in-chat app store with 14 partners including DoorDash, Spotify, Expedia, and Wix. You can now add meals to your cart, search hotels, or generate a full website without leaving the conversation. The apps run on Model Context Protocol and let you hand off work directly to design tools like Canva and Figma. It's live only in the US and Canada for now. Developers can already submit their own apps, turning ChatGPT into something closer to an operating system than a chatbot. The question isn't whether apps belong in chat anymore, it's whether chat belongs everywhere else.
What happened
OpenAI launched an in-chat app store with 14 partners including DoorDash, Spotify, Expedia, and Wix. You can now add meals to your cart, search hotels, or generate a full website without leaving the conversation. The apps run on Model Context Protocol and let you hand off work directly to design tools like Canva and Figma. It's live only in the US and Canada for now. Developers can already submit their own apps, turning ChatGPT into something closer to an operating system than a chatbot.
Why it matters
The question isn't whether apps belong in chat anymore, it's whether chat belongs everywhere else.