Krux
March 30, 2026
Bluesky's New AI App Lets You Design Feeds With Prompts
Published: March 30, 2026 at 1:47 AM
Updated: March 30, 2026 at 1:47 AM
100-word summary
Bluesky just launched Attie, a standalone app that builds custom social feeds through natural language requests. Ask for posts about "indie games and weird synthesizers," and Claude spins up a feed that works across any app on Bluesky's AT Protocol, not just Bluesky itself. The company calls it "vibe-coding" for social apps. It's currently in private beta for conference attendees. The bigger shift: Bluesky pulled in $100M and moved founder Jay Graber to chief innovation officer while spinning Attie out as a separate product. Translation: they're betting the future isn't one app, but a protocol where AI assistants build tools anyone can use. The era of algorithmically assigned feeds may...
What happened
Bluesky just launched Attie, a standalone app that builds custom social feeds through natural language requests. Ask for posts about "indie games and weird synthesizers," and Claude spins up a feed that works across any app on Bluesky's AT Protocol, not just Bluesky itself. The company calls it "vibe-coding" for social apps.
Why it matters
It's currently in private beta for conference attendees. The bigger shift: Bluesky pulled in $100M and moved founder Jay Graber to chief innovation officer while spinning Attie out as a separate product. Translation: they're betting the future isn't one app, but a protocol where AI assistants build tools anyone can use. The era of algorithmically assigned feeds may be ending faster than X realizes.