Krux
March 19, 2026
Adobe Lets You Run OpenAI, Runway, and Google Models Inside Photoshop
Published: March 19, 2026 at 12:40 AM
Updated: March 19, 2026 at 12:40 AM
100-word summary
Adobe updated Creative Cloud to let users generate images and video with partner models—Gemini, GPT, Runway, Pika, FLUX, and others—directly in Photoshop, Illustrator, and Firefly apps. Instead of switching tabs to test different AI tools, designers can now compare outputs from a dozen models in one canvas. Cost varies wildly: generating one image costs 10 credits with FLUX but 60 with GPT Image. Through March 18, eligible subscribers get unlimited 2K image generations, which explains why Adobe published a 30-row rate card. The shift turns Creative Cloud into a multi-model buffet—convenient for exploration, risky if you pick expensive models by accident.
What happened
Adobe updated Creative Cloud to let users generate images and video with partner models—Gemini, GPT, Runway, Pika, FLUX, and others—directly in Photoshop, Illustrator, and Firefly apps. Instead of switching tabs to test different AI tools, designers can now compare outputs from a dozen models in one canvas. Cost varies wildly: generating one image costs 10 credits with FLUX but 60 with GPT Image. Through March 18, eligible subscribers get unlimited 2K image generations, which explains why Adobe published a 30-row rate card.
Why it matters
The shift turns Creative Cloud into a multi-model buffet—convenient for exploration, risky if you pick expensive models by accident.