Krux
March 12, 2026
Adobe Lets You Scribble on Photos to Tell AI What to Change
Published: March 12, 2026 at 12:29 AM
Updated: March 12, 2026 at 12:29 AM
100-word summary
Adobe's new AI Markup feature lets you draw directly on an image and add a text prompt to tell its AI exactly which part to transform. Circle a background, type "sunset beach," and the AI handles the rest. It's now in public beta for Photoshop web and mobile users, alongside access to over 25 AI models including OpenAI, Runway, and Adobe's own Firefly. Paid users get unlimited generations through April 9; free accounts get 20. Voice commands work on mobile too. The shift from typing perfect prompts to literally pointing at what you want could finally make AI image editing feel less like programming and more like directing.
What happened
Adobe's new AI Markup feature lets you draw directly on an image and add a text prompt to tell its AI exactly which part to transform. Circle a background, type "sunset beach," and the AI handles the rest. It's now in public beta for Photoshop web and mobile users, alongside access to over 25 AI models including OpenAI, Runway, and Adobe's own Firefly. Paid users get unlimited generations through April 9; free accounts get 20. Voice commands work on mobile too.
Why it matters
The shift from typing perfect prompts to literally pointing at what you want could finally make AI image editing feel less like programming and more like directing.