Krux
February 25, 2026
Questt AI Claims 98% Decision Accuracy in Four Weeks
Published: February 25, 2026 at 12:22 AM
Updated: February 25, 2026 at 12:22 AM
100-word summary
Questt AI's new Intelligence Warehouse whitepaper claims production deployments in FMCG and retail hit 98% decision accuracy with a four-week go-live, though the vendor-authored report doesn't disclose sample sizes or independent verification. The system layers a three-tier knowledge graph (business objects, metrics, and decision rules) atop existing ERP and CRM systems, with MORRIE, an agentic interface, extracting rules through natural-language conversations. Teams typically codify just 10 to 25 core decision rules. The model-agnostic design lets organizations swap AI models without re-engineering logic, turning tribal knowledge into auditable, version-controlled policy that governs automated decisions.
What happened
Questt AI's new Intelligence Warehouse whitepaper claims production deployments in FMCG and retail hit 98% decision accuracy with a four-week go-live, though the vendor-authored report doesn't disclose sample sizes or independent verification. The system layers a three-tier knowledge graph (business objects, metrics, and decision rules) atop existing ERP and CRM systems, with MORRIE, an agentic interface, extracting rules through natural-language conversations. Teams typically codify just 10 to 25 core decision rules.
Why it matters
The model-agnostic design lets organizations swap AI models without re-engineering logic, turning tribal knowledge into auditable, version-controlled policy that governs automated decisions.