Krux
April 29, 2026
AI Agents Cut Manual Food Orders in Half
Published: April 29, 2026 at 12:19 AM
Updated: April 29, 2026 at 12:19 AM
100-word summary
Choco, a food distribution platform handling 8.8 million orders yearly, slashed manual order entry by 50% using OpenAI's agents that read emails, texts, photos, and phone calls. The company doubled sales team output without hiring anyone new. The twist? Error rates stayed below 5% even while processing orders around the clock. Choco's agents handle everything from a blurry photo of a handwritten order to a 3am voice call from a restaurant. The company has burned through 200 billion AI tokens in production, suggesting the cost of letting AI take orders now beats paying humans to type them in. Your supplier's "please call to order" policy suddenly looks very expensive.
What happened
Choco, a food distribution platform handling 8.8 million orders yearly, slashed manual order entry by 50% using OpenAI's agents that read emails, texts, photos, and phone calls. The company doubled sales team output without hiring anyone new. The twist? Error rates stayed below 5% even while processing orders around the clock. Choco's agents handle everything from a blurry photo of a handwritten order to a 3am voice call from a restaurant.
Why it matters
The company has burned through 200 billion AI tokens in production, suggesting the cost of letting AI take orders now beats paying humans to type them in. Your supplier's "please call to order" policy suddenly looks very expensive.